At AFFCO Group, we're proud to build and grow exceptional food brands that people crave. From handcrafted sushi to fire-baked pizzas, our portfolio reflects quality, creativity, and a passion for flavor. Discover our standout concepts below.

Sushi Crush
Founded in Jordan in 2017 as a cloud kitchen, Sushi Crush built a loyal customer base through high-quality sushi and authentic preparation techniques. In 2021, they opened their first dine-in location in Khalda, followed by a second branch in Abdoun in 2022 and a third branch in Irbid in 2024.
Established in 2017 as Jordan’s premier sushi cloud kitchen, Sushi Crush quickly earned a loyal following for its fresh, skillfully crafted sushi and Chinese fusion dishes.
In 2021, we launched our first dine‑in venue in Khalda, followed by a second in Abdoun in 2022 and a third in Irbid in 2024. Today, Sushi Crush is celebrated across the country for its creative and classic rolls, flawlessly prepared by seasoned chefs.
- Premium sushi & Chinese cuisine
- 3 dine‑in locations (Khalda, Abdoun & Irbid)
- Delivery throughout Amman, Irbid, and nearby regions
- Fresh ingredients, authentic techniques, and unforgettable flavors
With the ethos “Fast. Fresh. Fire.”, Noria Kitchen brings premium, handmade pizza crafted daily from the freshest ingredients. Located in X Village (Na’ur, Amman), we’re your go-to spot for irresistible pizza and laid-back vibes. Come in for a Friday feast, order for takeout, or enjoy delivery—all with the trademark Noria flavor.
- Handcrafted, fresh-ingredient pizzas
- Quick casual dining experience
- Located at X Village, Na’ur, Amman
- Call 07 9777 6200 to order or book a table

Noria Kitchen
Noria Kitchen is one of AFFCO Group’s main brands, positioned alongside Sushi Crush.
Specialize in premium, handcrafted pizza made from the freshest ingredients. Our location is X Village, Amman.


